Public sector, education & impact
No one can switch to another provider.
We design and build citizen services, portals and multilingual scheme content for central and state departments, municipal bodies and PSUs. Each service is built to GIGW 3.0 and CERT-In’s guidelines and judged on applications completed online without a visit.
Where the rules biteMap of all forty-one industries
What is shifting
Accessibility standards tightened and GIGW 3.0 became the standard for government sites. The DPDP Act set terms for State use of data, and AI gained national guidelines. Each comes with a checkable fact.
What it requiresServices and documents that meet the ICT accessibility standard from the first release.
EvidenceIn Rajive Raturi v Union of India (8 November 2024) the Supreme Court held that accessibility standards under the RPwD Act must be mandatory.
What it requiresPortals and apps built to GIGW 3.0 from the start, then certified.
EvidenceGIGW 3.0 requires conformity with WCAG 2.1 Level AA and adds a cybersecurity chapter formulated by CERT-In, with certification by STQC.
What it requiresServices that reuse what citizens already gave the State, under published standards.
EvidenceThe DPDP Act lets the State process data for subsidies, benefits and certificates without fresh consent, under the Rules’ Second Schedule standards, from 13 May 2027.
What it requiresAI that is explainable, accountable and people-first, with a route to a person.
EvidenceMeitY released the India AI Governance Guidelines on 5 November 2025, setting seven principles including ‘people first’ and ‘understandable by design’.
The rulebook
Our reading of how GIGW 3.0, accessibility law, the DPDP Act, CERT-In’s guidelines, RTI, procurement rules and AI guidance apply to a public body. Your legal team keeps sign-off.
Frameworks we build to
We design and build to these frameworks; this is not a claim of certification.
Sometimes shapes the work
Ministry of Home Affairs
Only authorised bodies may use the State Emblem, in the forms the Rules prescribe. Improper use, including for professional or commercial purposes, is prohibited.
We designDesign systems apply the emblem only where the body is authorised and exactly as prescribed. We never use it on our own material.
State Emblem Act, 2005 · State Emblem of India (Regulation of Use) Rules, 2007
Shapes most of the work
Department of Personnel and Training
Under section 4, public authorities publish their organisation, functions, decision procedures, rules and records, keep them current and make them easy to reach, including online.
We designDisclosures are published as structured, searchable web pages fed from the source records.
Right to Information Act, 2005 · section 4
Ministry of Finance (Department of Expenditure)
Common-use goods and services available on GeM are bought through GeM, and bids are received through e-procurement portals.
We designWe work through GeM or the department’s e-procurement process, with scope written so it can be evaluated.
GFR, 2017 · rules 149 and 160 · as updated to 31 January 2026 Official text: General Financial Rules, 2017 — GeM and e-procurement
Shapes most of the work
Ministry of Electronics and IT
Under section 7(b), the State may process personal data to provide subsidies, benefits, services, certificates, licences and permits, following the Second Schedule’s standards. Notified agencies may be exempted under section 17(2).
We designEach service records its legal basis and the standard it follows, and asks for consent where no such basis applies.
DPDP Act, 2023 · sections 7(b) and 17(2) · DPDP Rules, 2025, rule 5 and Second Schedule (from 13 May 2027) Official text: DPDP Act, 2023 — the State’s legitimate uses
Shapes most of the work
Indian Computer Emergency Response Team
Ministries, departments, PSUs and agencies appoint a CISO, keep security logs for a rolling 180 days, audit regularly and secure applications, cloud and outsourcing. Incidents go to CERT-In within six hours.
We designPlatforms go live with security logging, hardening, third-party controls and an incident response plan.
CERT-In · Guidelines on Information Security Practices for Government Entities, June 2023 · Directions of 28 April 2022 Official text: CERT-In guidelines for government entities, 2023
Shapes most of the work
National Informatics Centre · Ministry of Electronics and IT
Government websites and apps must meet WCAG 2.1 Level AA, the guidelines’ quality and lifecycle rules and a cybersecurity chapter drawn up by CERT-In. STQC certifies conformity.
We designWe design and test portals against GIGW 3.0 from the first sprint.
Guidelines for Indian Government Websites and Apps, version 3.0 (2023) · NIC Official text: GIGW 3.0
Department of Empowerment of Persons with Disabilities
Accessibility standards cover the built environment and ICT products and services (Parts I and II). They were notified in 2023 through the RPwD Rules, under section 40.
We designPages, documents, forms and media are published in accessible formats.
RPwD Act, 2016 · section 40 · RPwD (Amendment) Rules, 2023 Official text: RPwD Act, 2016 and the accessibility standards
Often shapes the work
Ministry of Electronics and IT
These are guidelines, not a statute. They set seven principles for AI, including trust, people first, accountability and ‘understandable by design’, with an action plan and guidance for regulators and industry.
We designPublic-facing AI explains its sources, never decides a case and always offers a route to an officer.
MeitY · India AI Governance Guidelines, 5 November 2025 Official text: India AI Governance Guidelines, 2025
Compiled 3 October 2026. Our reading of typical programmes, not legal advice. Rules change; your counsel confirms how each one applies to you.
Challenges
The problems that come up in most government & public services programmes, for customers and for your teams.
Citizens expect to apply, upload, pay and track without a visit or an agent.
Each service should work in Hindi, English and the state’s languages and be read aloud when needed.
Citizens should see the status, the next step and which office is responsible.
What we build
A typical programme here uses each discipline in this mix. Each line says what it builds for the industry and links to the capability behind it.
Portals, apps and integrations built to GIGW 3.0 and CERT-In’s guidelines.
Citizen services designed with the people who use them, from form to status to grievance.
Design systems that make many departments feel like one government.
Scheme awareness campaigns and plain-language content in many languages.
Assistants that explain schemes and status from official sources, with an officer behind them.
Notifications and reminders by SMS, messaging apps and email, with preferences respected.
Programmes
The audit uses each service as a citizen would, on a phone, then tests it against GIGW 3.0. Lengths are typical, never promised.
The way in
We go through your most-used services as a citizen would, then test them against GIGW 3.0, WCAG 2.1 AA and CERT-In’s guidelines.
What you get
02Enterprise · 9–18 months
We rebuild your most-used services on one design system and platform, built to GIGW 3.0 and prepared for STQC certification.
MeasureApplications completed online without a visit
Services: Design system build · Website · System integration
Enquire about Citizen services platform and design system03Project · 8–12 weeks
We write scheme pages and forms in plain language, in Hindi, English and state languages, with accessible documents.
MeasureTime to publish a scheme change
Services: UX writing & content design · Campaign localisation
Enquire about Multilingual scheme pages and forms04Project · 8–12 weeks
An assistant that explains schemes and application status from official records, and hands anything else to an officer.
MeasureGrievances resolved within the service standard
Services: AI knowledge assistant · AI assistant experience design · AI use policy, rights & disclosure
Enquire about Scheme and status assistantHow success is measured
Main measureApplications completed online without a visit
AI, under the rules
Each use case cites official sources, is tested on an agreed evaluation set and keeps a log.
Use case 01
Measured byAnswer accuracy on an agreed evaluation set
Tested forOWASP LLM09 · Misinformation
Goes live only with its evaluation set, automatic checks and a named owner
Use case 02
Measured byGrievances resolved within the service standard
Tested forOWASP LLM02 · Sensitive information disclosure
Goes live only with its evaluation set, automatic checks and a named owner
Use case 03
Measured byDocuments published in accessible formats
Tested forOWASP LLM05 · Improper output handling
Goes live only with its evaluation set, automatic checks and a named owner
Work and insights
We publish government & public services projects only once a client signs off the write-up. Meanwhile, here is the reading that applies.
A typical programme · composite
A municipal corporation rebuilt its most-used services (certificates, property tax and grievances) on one design system built to GIGW 3.0. Status tracking tells citizens which office holds their application.
Anonymised and illustrative: the shape a programme takes, never a named client.
Nothing published on government & public services yet. Ask us what we are seeing in the industry.
Ask usQuestions
Something else on your mind? Ask us directly
Yes. We design and test against GIGW 3.0 and WCAG 2.1 AA from the first sprint and keep the evidence for certification. STQC issues the certificate itself.
Through GeM or your department’s e-procurement process, as the General Financial Rules require. You can start with the service and conformity audit, which typically takes two to three weeks.
No. AI explains rules and status from official sources and routes grievances. Officers decide every application and close every grievance.
Yes, with provisions for the State. Under section 7(b) it may use data for subsidies, benefits and certificates, following the Rules’ standards, and notified agencies may be exempt. Each service records its basis, which your legal team confirms.
Keep exploring
You will speak to a lead who would run the work, and get a straight answer on fit.
01About 2 minutes
You get A reply from a named lead
02About 8 minutesRecommended
You get Options and a first scope after one call
03About 15 minutes
You get Receipt confirmed and a named bid lead
Every engagement starts with a written scope and a quote agreed before work begins. How each package is priced
