Films & Media

Films, edits and media kits for launches and campaigns.

We make brand and launch films, product walkthroughs and AI creatives, plus the social and media kits that carry them. The same team builds the brands and platforms they feature.

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Pieces on this page
7
Kinds of work
7
Formats
9:16 · 16:9
Clients named
Only with written permission

The work

The showreel, filterable by kind and playable on the page.

Each tile previews in the format it was made for. Select one to watch it full screen.

7 pieces

Product films

Launch films and walkthroughs for products, platforms and their users.

A launch film explains in a minute why it matters. A walkthrough shows the screens click by click, so buyers, users and new hires understand it without a meeting.

Watch Launch film: xterraedze.com

Launch film · 0:30 · 2026

Launch film: xterraedze.com

A tour of xterraedze.com: the home page, the Brand Design and Technology & Intelligence pages, the industries page and the admin behind it.

Made for Xterra Edze
Website, design and engineering
Xterra Edze
Film: screen capture, title cards and edit
Xterra Edze Studio
Photography on the pages
Licensed from Unsplash, credited where used
Watch the film

Social media kits

A month of social posts, designed as one set.

Grid posts, carousels, Reels and Stories share the same brand rules, so every post looks like the brand.

  • One key visual, cut to 9:16, 4:5 and 1:1
  • Templates the brand team edits itself
  • Captions, alt text and hashtags written with each post
  • AI drafts variations; a designer approves every post

Social media kit · 6 posts · 3 stories · 2026

Launch social kit

Six 4:5 feed posts in grid order and three 9:16 stories for our own website launch, written and designed in-house.

Made for Xterra Edze Open the kit full screen

A phone showing the kit’s posts as a profile grid.

Media kits

What the press and partners need, in one kit.

Brand story, product sheets, approved images, film stills, spokesperson notes and usage rules, in one document and one folder kept consistent with your brand.

Media kit · 10 spreads · 2026

Brand media kit

Our brand media kit in ten spreads: who we are, the six disciplines, logo, colour, type, imagery, social templates, tone of voice, motion and contact. Plus a flip-through film.

Made for Xterra Edze
Open the kit full screen
  1. Cover spread: the Xterra Edze mark and “Xterra Edze, 2026 edition.” on ink beside a photograph of colleagues reviewing charts from above.
    01
  2. Who we are: “An independent creative company for the intelligence age.” beside the company facts — name, legal entity, line, practice, studios and contact.
    02
  3. What we do: “One team, six disciplines.” with 6 disciplines, 40 capabilities, 1 team on the left page and six cards, one per discipline, on the right.
    03
  4. Logo and clear space: the mark inside a dashed clear-space box, and the wordmark on white, on ink and on a photograph.
    04
  5. Colour: “Paper and ink. Blue is the signal.” with the job of each colour and eight swatches with their hex and RGB values.
    05
  6. Typography: a large Outfit “Aa”, Montserrat and JetBrains Mono specimens, and the two-tone headline.
    06
  7. Imagery: five rules for photography beside a grid of five photographs of people and hands at work.
    07
  8. Social templates: two 4:5 feed posts on the left page and two 9:16 stories on the right, from the launch kit.
    08
  9. Tone of voice — what we say and what we don’t — beside the motion principles and frames from the brand teaser.
    09
  10. Contact on blue: “Start with a brief, leave with a straight answer.” with email, web and studios, beside the mark and wordmark on ink.
    10

What we offer

Twelve kinds of film and media, made to your brand guidelines.

Each is quoted alone or within a campaign or launch. Lengths and formats below are typical; the agreed scope fixes both.

  1. 01

    AI creative

    AI-generated visuals of people, scenes and products, directed by a designer, then graded and finished by hand.

    6–30 s · 9:16, 1:1, 16:9

    Examples on request

  2. 02

    Edit reel

    Short edits of your footage or ours, cut to music, titled, colour-graded and ready to post.

    6–60 s · 9:16, 4:5

    See Edit reel 1
  3. 03

    Campaign edit

    One shoot cut into a hero film and 60, 30, 15 and 6-second edits for each platform, captioned and translated.

    6–90 s · 16:9, 1:1, 4:5, 9:16

    Examples on request

  4. 04

    Brand film

    Your brand’s story in its own voice, for the website, launches, recruiting and investor meetings.

    60–180 s · 16:9, 21:9

    Examples on request

  5. 05

    Motion graphics

    Logo animations, animated type, data stories and UI motion, built from your brand identity.

    3–45 s · any shape

    See Motion graphics 1
  6. 06

    Social media kit

    A month or campaign of posts, carousels, Reels and Stories, with editable templates and usage rules.

    12–40 posts · 9:16, 4:5, 1:1

    See Social media kit 1
  7. 07

    Media kit

    The press and partner kit: story, facts, product sheets, approved images, film stills and usage rules.

    8–24 pages · PDF and folder

    See Media kit 1
  8. 08

    Launch film

    Why a product, platform, CRM or website matters, told in a minute as it goes live.

    30–90 s · 16:9, with 9:16 cut-downs

    See Launch film 1
  9. 09

    Product walkthrough

    Your product’s screens shown click by click, with voice-over and captions for buyers, users and new hires.

    1–5 min · 16:9, captioned

    See Product walkthrough 1
  10. 10

    Explainer

    One service, process or regulation explained in plain language, in animation, screen recordings or both.

    45–120 s · 16:9, 1:1

    See Explainer 1
  11. 11

    Case-study film

    The brief, the work and how it is judged, told with the client’s approval and their own people.

    90–180 s · 16:9

    Examples on request

  12. 12

    Event film

    Same-day highlights, speaker cuts and a recap, filmed and posted while interest is high.

    30 s–3 min · 16:9, 9:16

    Examples on request

How it works

AI drafts, and a named person approves each stage.

Every generated frame, voice and line of copy is logged with its model, prompt, licence and approver, so you can defend, reuse and re-cut the film.

An editor reviewing a cut at a dark edit suite
Mark Cruz on Unsplash

  1. Week 1

    Brief and treatment

    What the film must change, for whom, where it runs and how it is judged, agreed in writing.

    AI does
    Research summaries, reference boards, three treatment directions
    People decide
    The direction, the message, the budget

  2. Week 1–2

    Script and storyboard

    Script, shot list and storyboard, timed to the second, with the brand rules beside every frame.

    AI does
    Storyboard frames and animatics from the script
    People decide
    Every line of the script and every frame kept

  3. Week 2–3

    Production

    Filming, screen capture, AI generation or a mix, with rights cleared for people, music and AI models.

    AI does
    Backgrounds and product shots from licensed models; clean-up
    People decide
    Casting, consent, the look and what is filmed or generated

  4. Week 3–4

    Edit, motion and sound

    The edit, colour grade, motion graphics and sound mix, reviewed on a timeline you can comment on.

    AI does
    Rough cuts, transcripts, caption drafts, versions
    People decide
    The cut, the grade, the mix, the final say

  5. Week 4

    Versions and delivery

    Masters, 9:16, 4:5 and 1:1 cut-downs, captions, language versions and a rights log, filed the way your team works.

    AI does
    Reframing, caption timing, translations for review
    People decide
    Sign-off on every version that goes out

Typical timings for a four-week film. A social kit or edit reel can take days; a brand film takes longer.

Start a film

Tell us about the film or kit you need.

Say what it is for, where it will run and when it is due. You get a written treatment, scope and quote.

Start a film brief Ask a quick question How the studio works: shoots, edits and monthly kits

Tell us what you need built.

You will speak to a lead who would run the work, and get a straight answer on fit.

Book a call

Three ways to start

  1. 01About 2 minutes

    A quick question

    You get A reply from a named lead

  2. 02About 8 minutesRecommended

    A project brief

    You get Options and a first scope after one call

  3. 03About 15 minutes

    A formal RFQ or RFP

    You get Receipt confirmed and a named bid lead

Every engagement starts with a written scope and a quote agreed before work begins. How each package is priced

See the work Explore our services Industries we serve Meet the team Email us Read our approach