AI Design Ref XE-AID-404 Open

Conversation Designer

Write the prompts, flows and refusals that shape how an AI assistant talks and when it hands over to a person.

Illustrative role: we confirm the details before it opens.

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The practiceAI Design
Practice
AI Design
Location
New Delhi · Ludhiana
Work pattern
Hybrid
Level
Mid
Type
Full-time
Experience
3+ years
Salary band
₹12–18 lakh a year Indicative
Openings
1
Posted
Closes
16 days left

About the role

You will design what an assistant says and how it decides: system prompts, conversation flows, tone, refusals and hand-offs to a person.

You will write test conversations for what can go wrong and turn them into evaluation cases. Each week you read transcripts to find where people got stuck.

What you will do

  1. Write system prompts, flows and response guidelines
  2. Design refusals, clarifying questions and human hand-offs
  3. Turn test conversations into evaluation cases with engineering
  4. Review transcripts weekly and fix what they reveal

A typical week

How the hours split in a typical week. Agents draft and check some tasks; you decide what happens next.

Conversation Designer 40 hours in a typical week
  • You26 h · 65%
  • You, with an agent drafting8 h · 20%
  • An agent runs it, you review6 h · 15%

  1. Prompts and conversation flows

    What the assistant says, and how it decides.

    You12 h

  2. Test conversations and evaluation

    You write the cases; agents run them on every prompt change.

    You, with an agent drafting8 h

  3. Transcript reviews

    Agents flag where conversations stalled; you read the transcripts and decide the fix.

    An agent runs it, you review6 h

  4. Refusals and hand-offs

    The moments that most often go wrong.

    You6 h

  5. Reviews with product and engineering

    Agreeing changes, and checking they went live as designed.

    You8 h

An illustrative split. In your first conversation, the hiring lead talks you through how the week runs.

What you bring

  • 3+ years in conversation design, UX writing or content design
  • Experience designing for a generative AI assistant
  • Precise writing and a feel for tone
  • Comfort reading data about how people use a product

Nice to have

  • Hindi or another Indian language
  • Voice interface experience

None of this is required. If you have most of the list above, apply.

Tools you will use

Grouped by purpose. Nobody knows all of them on day one.

Model providers
  • Anthropic
  • OpenAI
Agents, retrieval & evaluation
  • LangGraph
CRM, commerce & payments
  • Intercom
Search, SEO & analytics
  • PostHog
Collaboration & design
  • Notion

Tools we work with and license. No partnership is implied.

Your first 90 days

  1. Days 1–30

    Read a month of transcripts from a live assistant and rank what to fix

  2. Days 31–60

    Rewrite its prompts and flows, with evaluation cases that prove the change

  3. Days 61–90

    Own the conversation design for a new client assistant

A hand-drawn goal review on dot-grid paper: tallies for weeks one to eleven beside an assess-and-plan column, two pens resting on the page.
The plan is written down before your first day, and you review it with your lead as the weeks go by.

Where you would work

Where this role can be based. Each team agrees its own office days; remote roles join a team week in an office each quarter.

  • Auto rickshaws on a wide avenue in New Delhi, the dome of Rashtrapati Bhavan at the end of the road in evening haze.

    Office

    New Delhi

    Office at Aerocity, ten minutes from the airport.

    Pictured: New Delhi

  • Traffic at a busy junction in Dugri, Ludhiana, seen from a rooftop among trees.

    Office

    Ludhiana

    Two floors on Ferozepur Road, opposite Hotel Park Plaza.

    Pictured: Ludhiana (Dugri)

How and where we work

What we offer

With every role

  • Health and family

    Medical insurance · Parental leave · Mental health

  • Time

    Paid leave · Winter break · Flexible days

  • Growth

    Learning budget · Growth reviews · Internal moves

  • Setup

    Your own machine · Home office · Team weeks

The full benefits schedule

The team

AI Design, the practice behind this role.

Designers of AI assistants and creative AI tools, who treat honesty about what the AI can do as part of the design.

Open roles in this practice
2 on the board
Based in
Remote (India) · New Delhi · Ludhiana
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The practice at work AI Design

What AI Design delivers for clients

About AI Design

Where this role sits

L3 of 6 · Mid

Owns a feature. Owns a piece of work from start to finish.

Each level is defined by the scope you own, not years served. Growth reviews twice a year measure you against the six standards at your level.

See career paths
  1. L1 Intern A task
  2. L2 Associate A deliverable
  3. This role L3 Mid A feature
  4. L4 Senior A workstream
  5. L5 Lead An engagement
  6. L6 Principal A practice

Level below

L2 · Associate — A deliverable. Delivers reliably, with review.

Next level

L4 · Senior — A workstream. Sets the approach and develops others.

How we hire

5 steps, and a reply after every one.

The five stages we use for every role. Timings are targets; if one slips, we tell you.

  1. Within 5 working days

    Step 1: Read

    Someone from the practice reads your application, links first and CV second, with no keyword filter or recruitment agency.

  2. Week 1 · 45 min

    Step 2: Conversation

    The hiring lead talks through the role and your work, and states the level and salary band before you invest more time.

  3. Week 2 · 2–3 h, paid

    Step 3: Work sample

    A short exercise close to the job, or a deep review of work you have already done, paid either way.

    Work sample · the brief

  4. Week 3 · half a day

    Step 4: Team day

    Meet the people you would work with, in an office or on video, and ask them anything.

  5. Week 3–4

    Step 5: Offer

    A written offer with the level, salary, full benefits and a start date that suits you, and time to decide.

What helps an application

  • A link to work you made, with your own part in it named.
  • One project you could talk through for half an hour.
  • If you used AI, a line on how you checked what it produced.
  • Plain words are fine. We read for substance.

Adjustments. Need extra time, questions in advance, captions or another format? Tell us on the form or by email. Asking never counts against you.

Start the application

Conversation DesignerNew Delhi or Ludhiana · Hybrid · Closes 10 Nov

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Next step

If no role fits, tell us what you would build.

Someone in the practice you choose reads your application like any other and replies either way.

Send a speculative application